"No one is harder on a talented person than the person themselves" - Linda Wilkinson ; "Trust your guts and don't follow the herd" ; "Validate direction not destination" ;

September 15, 2019

The Business of Facebook


When we think everything in terms of Data. We would need to look at Data Goals, Business Goals, the story behind data.

High-Level Aggregated Metrics - What would be the data metrics in Facebook
  • Number of new users added
  • Number of new places added
  • Number of pics uploaded, Growth of data video, pics
  • Number of conversations for new users
  • Average time spent by users across ages, professions, country, ethnicity
  • Most viewed content across age groups
  • Most viewed contents across domains / Professions
  • Number of new advertisers added
  • Sale / Conversion / Influencers 
Individual User Specific Information
  • Your likes/dislikes
  • Your background, education, ethnicity
  • Behavioral traits
  • Your app usage 
Unconsciously we do reflect a lot of our interests in social media. This makes us more aligned/biased if we are suggested based on our historical data. Always keep changing your patterns of thinking, learning, experimenting. Instead of Facebook, I prefer to chose to share things in my own private blog. I don't believe pics reflect the emotions of a person. I remember the lines in Macbeth "Fair is Foul, Foul is Fair"

Your bits and bytes are tracked and recommendations are given. Always timeslice your tasks. We are here only for a limited time. Sometimes we need to create those moments by experimenting, taking our learning to the next level. This Life is precious to get carried away with selfies and pics. Look beyond and find what we can do, learn to make the world a better place.

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